branding | twysted yarn

Twysted Yarn was founded by Morgan Zoeller in December 2009 when she found out she was expecting a little girl. After posting a few pictures on Facebook, she received 30 orders within a week and decided to make a business of it. Morgan then contacted me to brand her booming business. I designed a logo and some business cards for handmade items. Morgan was such a joy to work with and very easy going. I appreciated her openness to explore some "not so traditional" ideas.

Over the past six months I have watched twysted yarn flourish. New items are being posted every week with many custom orders being fulfilled. Morgan also has an etsy shop where she sells her handmade goods to patrons all over the country. I have absolutely no idea where she finds time to crochet with two children under the age of 2. She must be a superwoman or have really good time management skills! I admire her determination to be a wonderful mother and wife all while being a successful business woman.


Congratulations, Morgan! I wish you continued success and growth.